Project Overview

‍This project is a series of science experiment videos produced for the LIS educational platform. Each video is inspired by everyday phenomena or objects and is designed to align with school science curricula. The goal is to help teachers guide students in hands-on activities that foster experiential learning and deeper understanding of scientific principles.The videos are published on YouTube and made freely accessible to teachers and students, aiming to spark public interest in science. The project also involved strategic collaboration with corporate sponsors for educational outreach and branding.As a scientific content creator at LIS, I participated in the planning and production of four experiment videos.

‍

Content

During my time as a scientific content creator at the LIS Science Education, I was involved in the production of four science experiment videos across three key themes. These projects combined science with culture and sustainability, aiming to spark students’ interest in STEM and foster scientific inquiry through engaging storytelling.  

• Indigenous Taiwanese Archery (Physics × Culture)
  This video explores the traditional archery practices of Taiwan’s Indigenous group from a scientific perspective, integrating physics to design a cross-disciplinary learning experience. It explains how the elastic potential energy is stored and released through the visible deformation of the bow during archery.
  In addition to teaching scientific concepts, the video helps Indigenous students reconnect with their cultural roots while fostering greater cultural understanding among non-Indigenous students.‍
  ‍Sponsored by: Micron Technology
  ‍
• Scented Alcohol Experiment (Chemistry × Sustainability)
  During the pandemic, alcohol became a daily necessity. This experiment video uses disinfectant alcohol to introduce basic chemistry principles, such as solubility and organic solutions, in a relatable context. It explains how alcohol, as a solvent, captures the aroma compounds from herbs through its ability of dissolving lipophilic molecules, since volatile aromatic molecules are generally lipophilic.
  The experiment aligns with Merck’s advocacy of green chemistry, by using bioethanol and natural herbs or spices. The video also introduces the core values and practices of green chemistry to students and educators.
  ‍Sponsored by: Merck

• Kayaking and Force (EP1, EP2) (Physics × Sports)
  This video uses kayaking as a context to explain basic physics principles, including Newton’s third law (action and reaction) and torque. Paddling backward propels the kayak forward due to the reactive force of water; inserting a paddle on one side allows the canoe to turn, demonstrating torque in action. By combining physical activity with scientific explanation, the video makes physics more engaging and accessible to students.‍
  ‍Sponsored by: Qualcomm Semiconductor Ltd.

‍

Each video features a narrative storyline and characters, along with hands-on experiments and scientific explanations. This format lowers the barrier to understanding, enhances student engagement, and serves as an innovative educational resource for science teachers in elementary and middle schools.

‍

My Role and Contributions

As the lead planner and scriptwriter in this project, I was responsible for designing science experiment videos from scratch — aligning educational value, narrative engagement, and sponsor expectations. My key responsibilities included:

• Content Planning
  I developed each video concept by identifying overlaps between middle school science curricula, real-life appeal, and sponsor goals. After communicating with various stakeholders, I created the video proposals, scripts, and storyboards, carefully shaping the scientific content and narrative flow. To ensure the accuracy of both the experimental results and filming quality, I personally conducted multiple rounds of experiments, making adjustments as needed to guarantee the desired outcomes and visual effects.
  ‍
• Filming and Editing Supervision
  On set, I directed the filming process — guiding both camera work and actors to visually convey scientific concepts. I also collaborated closely with the editor to ensure the content was presented in an engaging, accessible, and scientifically accurate manner.
  ‍
• Stakeholder Communication
  I participated in meetings with corporate sponsors to understand their CSR and educational goals, helping refine the video direction to align with their values. Internally, I played a central role in cross-department communication and content strategy, ensuring that the final videos met both educational standards and branding requirements — ultimately enhancing science education and inquiry in schools.

‍

‍

Impact & Outcome

Performance Exceeded Channel Average

On the LIS YouTube channel, the average view count for science experiment videos typically ranges between 10,000 to 20,000 views. Every video I contributed to reached or exceeded this benchmark, demonstrating my capability to produce educational content that meets the standards of a well-known science education brand in Taiwan. Among them, the video on Taiwanese Indigenous Bows and Arrows, which focused on elasticity and shape deformation, achieved exceptional success. One month after its release, YouTube analytics showed it had over 700 more views and 155 more watch hours than the channel average — indicating both a compelling theme and content that kept viewers engaged longer. By 2025, the video had surpassed 50,000 views — more than double the usual average.  

‍

Positive Feedback That Encouraged Scientific Thinking

In addition to strong viewership, these videos sparked active engagement and discussion among teachers and student viewers. For instance, under the Taiwanese Indigenous Bows and Arrows video, comments ranged from enthusiastic praise to thought-provoking questions such as: “If we think of the bow as a spring and apply lateral force, would Hooke’s Law still apply?” This shows the video was not only entertaining but also intellectually stimulating. Other videos I worked on received similar responses — from “This was really fun!” to curious questions like, “If we soak those Chinese herbs in alcohol, would it affect the alcohol’s properties?” — highlighting the educational impact and curiosity-driven learning these videos successfully inspired.

‍